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WHO WE ARE
Since it was founded in 1961, WWF has become one of the world's largest and most effective independent organizations dedicated to the conservation of nature. WWF now operates in around 100 countries, supported by nearly five million people worldwide. WWF-Philippines, also known as Kabang Kalikasan ng Pilipinas (KKP) , has been working as a national organization of the WWF network since 1997. The organization's conservation program places strong marine emphasis in the conservation of species and habitats and utilizes highly integrative and participatory approaches to find solutions that work for the environment and for the people that live in and depend on it.
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